If your business or organization needs to change messaging often, a digital board can be one of the most effective tools you can install. Instead of waiting on new banners or swapping panels, you can update announcements, events, specials, and community messages quickly—without reprinting.
Marietta Signs helps customers across Metro Atlanta plan and install digital boards and message centers that fit the site, visibility needs, and long-term goals of the organization. Digital signage is a bigger investment than traditional signs, so choosing the right solution from the start matters.
Metro Atlanta is a high-traffic environment. People are commuting, running errands, and moving between neighborhoods all day. That constant movement creates a strong opportunity for digital messaging—especially for organizations located on busy roads, near shopping centers, or along commuter corridors.
Digital boards are popular for:
Schools sharing schedules and announcements
Churches promoting services, events, and community messages
Municipalities communicating public updates and reminders
Businesses running frequent promotions or rotating offers
They’re also ideal for time-sensitive messaging like schedule changes, event reminders, enrollment deadlines, and weather or emergency updates.
Over time, a digital board can also reduce printing costs. Instead of ordering new signage for every update, you can refresh content as often as needed.
A well-planned digital board supports both marketing and communication. It can:
Promote upcoming events, services, and specials
Reinforce your brand with consistent colors, logos, and messaging
Share community information and announcements
Keep your message relevant by updating content regularly
The key is making sure the board is visible, readable, and correctly specified for where it will be installed.
Not all digital boards perform the same. The best choice depends on the site and how the sign will be used.
How far away will people be when they read it? What is the traffic speed? Are there obstructions like trees, slopes, parked cars, or other signs? These factors determine the right size and message format.
A board that looks fine in one setting may be hard to read in direct sun—or too bright at night—if it isn’t specified properly. Brightness and automatic dimming matter.
A digital board should be positioned so drivers and pedestrians can see it clearly and safely. Placement affects readability, message timing, and overall effectiveness.
Some organizations need simple text-based announcements. Others want branded slides, images, or more dynamic visuals. The board should match how you plan to use it day to day—not how you might use it “someday.”
Marietta Signs helps Metro Atlanta customers work through these decisions so the final result performs in real conditions, not just on paper.
A digital board is only as effective as the content you put on it. Before installing a message center, it helps to plan who will manage updates and how often content will change.
We recommend a simple content rhythm, such as:
Weekly updates for time-sensitive announcements
Monthly rotation for core messages
A plan for urgent updates when needed
Clear, readable content wins. If you keep slides simple, high-contrast, and easy to understand, your board will do what it’s supposed to do: communicate quickly.
Digital signage is not a “set it and forget it” project. You want a local partner who can help you make smart decisions up front and support you as needs change.
Marietta Signs is known for doing the right thing and for having someone ready to answer the phone. We help you plan the right solution, coordinate the project, and install it cleanly so it’s ready when you need it.
Utilizing an American digital reader board not only provides better quality but all support is in a favorable time zone, and parts are avalible net day if needed.
If you’re considering a digital board or message center in Metro Atlanta, contact Marietta Signs. We’ll talk through your location, your goals, and your timeline—then recommend the right solution for visibility, performance, and long-term value.